Steam Shovel is a boutique consulting firm that specializes in revealing essential insights through human-centered design (HCD) evaluation. Founded on the principle that “every user story matters,” we have built a reputation for thorough, engaging research that empowers organizations to make meaningful changes. We bring deep expertise in qualitative methods, design thinking, and facilitation, ensuring each evaluation is rooted in empathy and evidence.

We have worked with nonprofits, government agencies, and private-sector ventures that share our commitment to inclusive, user-driven solutions. Our name reflects our passion for excavation—just as a steam shovel digs beneath the surface, our evaluations drill down to the heart of user experiences. We thrive when uncovering truths that spark new perspectives and strategic growth.

At Steam Shovel, we believe that listening leads to learning. Our clients choose us because they trust our commitment to “amplifying the voices of those who matter most.” Through robust research, collaborative methods, and a touch of creative problem-solving, we ensure your organization can better serve its beneficiaries and stakeholders.



Matthew Green — Founder & Principal Consultant Matthew Green leads Steam Shovel with a passion for blending product strategy, user experience (UX), and HCD evaluation. Leveraging over a decade of product and UX expertise, he has helped nonprofits, government agencies, and private firms uncover the insights that make a genuine difference. Matthew’s approach always starts with listening to the people behind the data—whether they’re end users, customers, or stakeholders—so teams can build products and services that truly resonate. By marrying rigorous research with user-focused innovation, he ensures every project delivers meaningful, lasting impact.